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Brand Identity

Eco Foods Complete Brand Transformation

How we transformed an outdated organic food brand into a modern market leader, increasing sales by 150% and brand recognition by 200%.

2023-04-15
Eco Foods Co.
3 months
Eco Foods Complete Brand Transformation

Project Details

Client
Eco Foods Co.
Duration
3 months
Services
Brand Strategy
Logo Design
Packaging Design
Marketing Materials

Key Results

150% increase in sales
200% boost in brand recognition
40% growth in social media following

Tags

branding
packaging
strategy

The Challenge

Eco Foods Co. came to us with a 15-year-old brand that no longer reflected their values or appealed to their target market. Despite having high-quality organic products, they were losing market share to newer, more visually appealing competitors.

Initial Problems

  • Outdated visual identity that looked amateur
  • Inconsistent branding across all touchpoints
  • Poor shelf presence in retail environments
  • Low brand recognition among target demographics

Our Approach

We developed a comprehensive brand transformation strategy that would modernize their image while maintaining their core values of sustainability and quality.

Results & Impact

The rebrand launched in January 2023 with remarkable results:

Sales Performance

  • 150% increase in overall sales within 6 months
  • 75% growth in new customer acquisition
  • 40% improvement in customer retention rates

"The team didn't just redesign our brand – they transformed our entire business. The new identity perfectly captures who we are and where we're going. Our sales have never been stronger, and customers finally see us as the premium organic brand we've always been."

Sarah Johnson, CEO, Eco Foods Co.

Ready to start your project?

Let's create something amazing together, just like we did for Eco Foods Co..